Hyperlaunch is proud to announce a groundbreaking achievement: we have become the first technology company in the world to develop an official integration with The Sphere in Las Vegas, one of the most innovative entertainment venues globally.

The Sphere, a $2.3 billion marvel, stands as a pioneering structure with its 111-metre high LED screen, known as the “exosphere.” It’s a venue that has captured global attention with its ability to deliver immersive visual experiences unlike anything seen before.

Our integration with The Sphere allows for real-time syncing of mobile and web applications with the content displayed on The Sphere’s screen. By connecting directly with The Sphere’s internal playlisting system, our proprietary technology ensures that apps can perfectly synchronise audio and visual elements with the live content being shown. This capability opens up a world of new creative opportunities for brands looking to engage with audiences in dynamic and innovative ways.

This integration is a testament to Hyperlaunch’s technical expertise and commitment to pushing the boundaries of what is possible in the digital space. Our intellectual property is now available to any brands working with The Sphere, offering them unique opportunities to create immersive, interactive experiences that align with The Sphere’s cutting-edge capabilities.

We look forward to seeing how this new technology will be used to create unforgettable experiences at one of the most talked-about entertainment venues in the world. Stay tuned for more exciting updates from Hyperlaunch!

Hyperlaunch is pleased to announce the acquisition of the assets of Abstraktion, a digital agency known for its substantial portfolio of intellectual property and extensive work with high-profile clients across various industries. Although Abstraktion has not been active recently, it amassed an impressive array of codebases and digital products through its projects for a diverse set of clients.

Abstraktion delivered projects for some of the biggest names in the music industry, including Universal, Sony, Warner, Domino, and Spotify. In the pharmaceutical sector, they provided solutions for Shire, Roche, and Boehringer Ingelheim, and in technology, they worked with Nokia, Sage, Toyota, and Google. In sports, they worked with organisations such as the WSA World Tour, English Table Tennis, Sport England, David Lloyd, and Fred Perry. Their broadcast work included collaborations with Aardman, the BBC, Channel 4, and Turner, while in publishing, they developed projects for The Telegraph and Future Publishing.

One notable achievement of Abstraktion was the development of Beatroot, a music tech startup that provided a platform for organising and monetising music catalogues. Beatroot was seed-funded by Universal Music and later acquired by Made in Memphis.

By acquiring Abstraktion’s assets, Hyperlaunch gains access to a wealth of intellectual property and extensive R&D that will help accelerate our client projects. We are excited to integrate these resources and continue delivering high-quality solutions across a range of industries.

Stay tuned for more updates as we move forward with this new chapter!

We are excited to announce that Decimal has officially rebranded to Hyperlaunch. This new identity better reflects our focus on helping startups and blue-chip clients bring products to market quickly and effectively.

Led by Chris Garrett, an experienced technologist whose work has been used by companies like Spotify, Google, Universal, and Warner, Hyperlaunch continues to build on Decimal’s legacy of advanced technology and innovation. Our intellectual property portfolio includes tools like Airtrain for airplay monitoring, Sparkline for catalogue valuation, and cutting-edge audio fingerprinting services, which have supported clients like AWAL, Platoon, and Family in Music.

As Hyperlaunch, we remain committed to delivering unmatched value and innovation at speed. Stay tuned for more exciting updates as we move forward.