Privacy Policy

This Privacy Policy describes how Hyprlnch Limited (“we,” “us,” or “our”) collects, uses, and shares personal information when you visit Hyperlaunch.com (the “Website”) or contact us through email, phone, or our new project form.

1. Information We Collect

1.1. Anonymised Analytics Data

We use PostHog, an analytics service, to collect anonymised session information about visitors to our Website. This information includes:

Pages viewed
Time spent on pages
Click events
Device and browser type
Location information derived from IP address

No personally identifiable information (PII) is collected through our use of PostHog. The purpose of collecting this data is to understand how visitors interact with our Website and to improve user experience.

1.2. Contact Information

If you contact us via email, phone, or the new project form on our Website, we may collect the following information:

Your name
Email address
Phone number
Company name
Any other information you choose to provide in your communication

2. How We Use Your Information

We use the information collected for the following purposes:

To respond to your enquiries and provide you with information about our services.
To evaluate and qualify inbound leads for potential business engagements.
To improve our Website and services based on anonymised analytics data.
To manage and maintain our relationship with you and your organisation.

We may share your information within our group of companies to better understand your needs and provide you with the most suitable services. Additionally, we may enrich the information you provide with data from third-party services to help qualify inbound leads.

We do not sell or rent your personal information to third parties.

4. Legal Basis for Processing

We process your personal information based on the following legal grounds:

Consent: Where you have given us explicit consent to contact you and process your information.
Legitimate Interests: For our legitimate business interests, including responding to enquiries, qualifying leads, and improving our Website and services.

5. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected or as required by law. If you wish to request the deletion of your personal information, please contact us at legal@hyperlaunch.com.

6. Your Rights

Under UK privacy laws, you have the following rights regarding your personal information:

Right to Access: You have the right to request a copy of the personal information we hold about you.
Right to Rectification: You have the right to request correction of any inaccurate or incomplete personal information we hold about you.
Right to Erasure: You have the right to request the deletion of your personal information, subject to certain legal obligations.
Right to Restrict Processing: You have the right to request that we restrict the processing of your personal information.
Right to Object: You have the right to object to the processing of your personal information based on legitimate interests.

To exercise any of these rights, please contact us at legal@hyperlaunch.com.

7. Security of Your Information

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. However, please be aware that no method of transmission over the internet or method of electronic storage is 100% secure.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

9. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Hyprlnch Limited
Bartle House, Manchester, M2 3WQ Email: legal@hyperlaunch.com